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Ed Hardy introduced a sequel to their debut duo of fragrances for men and women called Love and Luck. It is a follow-up to their unexpected success of their original offering – Ed Hardy Men & Women. Ed Hardy Love & Luck for women is described as “soft and elegant”. The fragrance was developed by perfumer Adriana Medina; the notes include bergamot, blood orange, red sake accord, black currant, pink peppercorn, nectarine, jasmine, forbidden plum, sensual musk, cedar wood, sandalwood and patchouli.