Sony Cyber-shot DSC-W530 review

Sony Cyber-shot DSC-W530


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Combining a variety of intelligent, easy-to-use features, the DSC-W530
Cyber-shot® digital camera makes it a breeze to shoot life as it happens.
Capture landscapes with one touch using Sweep Panorama Mode and snap that
perfect portrait with Smile Shutter™ technology. Powerful and
pocket-sized, the W530 also features 14.1 megapixels and a 26mm wide angle
lens with 4x optical zoom. In addition to SteadyShot™ image stabilization
which compensates for camera shake, this camera also has Intelligent Auto
(iAuto) mode that thinks for you by recognizing scenes, lighting conditions
and faces, then automatically adjusts settings for clear images with less
blur.


Carl Zeiss ® Vario-Tessar ® Lens with 26mm equivalent wide 4x Optical
Zoom The high-performance Carl Zeiss ® Vario-Tessar ® 4x optical zoom
lens brings distant subjects closer for video recording as well as for
outdoor, sports, and travel photos, and Close Focus shoots close-ups within
a ?” of the subject. A wide angle of 26mm equivalent wide-angle lens
allows you to take wider shots of the scene or group in crowded spaces.


Intelligent Auto Mode Unlike traditional auto mode, Intelligent Auto
(iAuto) mode thinks for you, recognizing scenes, lighting conditions,
faces, and adjusts settings resulting in clear images, faces with natural
skin tone and less blur. Take advantage of all the technology without
leaving Auto mode. Kids on the playground, landscape shots, a beautiful
flower or an indoor birthday party; all result in clear images without
leaving auto mode.


480p AVI VGA Movie Mode In 480p AVI movie mode the camera shoots 640 x 480
movies at 30 fps, the standard format when working with a PC. Users will
create movies in files small enough to transfer to a compatible PC or Mac
® and connected to the internet.? Once transferred to your computer
effortlessly upload media to popular photo and video-sharing websites such
as Photobucket ® and YouTube?.


Self-Portrait Timer Self-Portrait Timer helps take the guesswork out of
self portraits by utilizing Face Detection technology to recognize when
your face enters the frame. Once the camera detects your face, it triggers
a 2-second timer, and then snaps a picture.


Intelligent Scene Recognition (iSCN) Mode Intelligent Scene Recognition
(iSCN) Mode automatically detects eight different types of scenes and,
within just 1/30th of a second, selects the appropriate camera settings:
Backlight, Backlight Portrait, Twilight, Twilight Portrait, Twilight using
a tripod, Portrait, Landscape and macro. iSCN has two modes: Auto and
Advanced. In Auto Mode, the camera takes a single shot using the optimal
settings. In Advanced Mode, the camera takes a photo with the optimal
settings and, if in difficult lighting (low light or back light)
immediately takes a second photo with another optimized setting so you can
choose which to keep.


In-Camera Retouching Tools Retouch and enhance your photos on the go with
in-camera Trimming, Red-Eye Correction, and Unsharp Masking functions.


14.1 Megapixel Super HAD™ CCD Image Sensor A powerful 14.1 megapixel
?.3” Super HAD™ CCD image sensor helps you capture gorgeous images
with superb contrast and clarity down to the finest detail. With 14.1
megapixels, you can create stunning, photo-quality prints up to A3+
(13x19”) size, or crop your images and still come away with high
resolution shots.


Sweep Panorama™ mode Reach beyond the traditional wide angle lens, and
capture more breathtaking shots with Sweep Panorama™ mode. Simply press
the shutter button and sweep the camera in the desired direction and the
camera continuously shoots at a high speed, then seamlessly stitches the
images together with automatic position adjustment to create one stunning
panoramic image. Available in wide and ultra-wide options, the camera can
take panoramic shots of up to 230 degrees. Now capturing wide landscapes is
as easy as press and sweep.


Face Detection technology Face Detection technology detects up to eight
individual faces and adjusts focus, exposure, and white balance to help
deliver crisp, properly lit images of family and friends.


Soft Skin mode Portrait subjects will love the results. Soft Skin mode
recognizes skin tones and reduces the appearance of blemishes and wrinkles
without affecting the rest of the shot.


Anti-blink Function It’s frustrating to capture the perfect shot, only to
review it later and discover subjects blinked during the photo. The
Anti-blink function works to help counter blinking and squinting. When the
camera is set to Soft Snap, the Anti-blink function captures two images,
recording only the photo with less squinting. If a blink is detected in
other shooting modes, a warning will be displayed after you take the shot.


High Sensitivity Mode (ISO 3200) High ISO allows for faster shutter speed,
so you can take photos indoors or in low light without the need for a
flash. In addition to High Sensitivity Mode (ISO), you can select up to
seven ISO settings (Auto, 125, 200, 400, 800, 1600, 3200) when shooting in
Program Auto Mode to adjust sensitivity to your shooting conditions.


Includes Sony ® PMB (Picture Motion Browser) Software ver. 5.3? Sony
Picture Motion Browser software offers a simple, intuitive way to transfer,
sort, and view your video and still images on your compatible PC. In
addition, multiple output options let you burn your memories to DVD (sold
separately), as well as take advantage of one click upload to a number of
popular video and photo sharing sites 3


2.7” Clear Photo™ LCD display (230K dots) Generous 2.7” (230K dots)
Clear Photo™ LCD display features sharp, natural color that makes it easy
to compose shots, read menus, and view photos, even in bright sunlight.


SteadyShot™ image stabilization SteadyShot™ image stabilization
compensates for camera shake and helps prevent blur through use of digital
processing technologies.


Smile Shutter™ technology Smile Shutter™ technology captures a smile
the moment it happens. Simply press the Smile Shutter™ button and the
camera does the rest. You can also select adult and child priority and
indicate the degree of Smile Detection sensitivity. Intelligent Scene
Recognition can now be used together with Smile Shutter™ mode when the
Intelligent Auto mode is on. This means that beautiful smiles can be
captured with settings optimized for the particular scene, even in
difficult conditions such as twilight and backlighting.


Natural Flash Conventional point-and-shoot camera flash shots just
don’t capture colors the way the eye sees them. Natural Flash mode
takes a reference shot without flash and then uses that reference to
correct the color, for far more lifelike images.


Dynamic Range Optimizer Standard and Plus Dynamic Range Optimizer (DRO)
Standard and Plus uses a sophisticated algorithm to help recover shadows
and highlights. The result is more natural images with clearer details that
more closely match what your naked eye sees. DRO is particularly effective
when shooting backlit portraits or any scene with a dramatic contrast
between background and foreground lighting. DRO Plus allows for even
greater optimization by analyzing each region of an image and performing
additional image processing.


Easy Shooting Mode With Easy Shooting Mode, even beginners can take great
photos. In Easy Shooting Mode, easy-to-understand basic instructions are
displayed on the LCD screen and the camera switches to all automatic
settings, removing several function choices and allowing you to focus on
just your subject. Since this mode works together with Intelligent Scene
Recognition, the camera selects the optimum setting for each scene. In
addition the easy mode simplifies preview mode.


Includes Sony ® PMBP (Picture Motion Browser Portable) software With the
pre-installed Picture Motion Browser (PMB) Portable software the DSC-W530
makes it easy to pre-select videos and images in the camera and
conveniently upload them from the camera to a compatible PC and popular
Internet sharing site without the need for any additional software or
install. 2

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